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How To Promote Your Book
One of the biggest misconceptions about getting a book published is that the publishing company will take care of the marketing. Generally speaking, thats not true. There are basically three different ways to get your book published. You can self-publish your own book. You can use a small independent publisher or if youre an established author, you can use one of the big publishing houses like Penguin or Random House. Regardless which of these options you use, you will still be left with the responsibility for the marketing.
There are a lot of different things you can do to promote your book and Tactical Execution has made a business out of helping you see real results out there. But this article will give you a few pointers to help you get started. For more detailed information, visit the website. Theres a ton of free information available there and I hope you take advantage of those resources.
One of the best ways to promote your book is to offer workshops and seminars around the country. Its not that difficult to do that. You can quickly contact the major Adult Education providers and submit a proposal for a workshop dealing with the same topic as your book. Include the release of your new book in your proposal. The people reviewing workshop proposals love having things like that to include in their marketing.
These Adult Education programs are a hidden treasure to say the least. These companies send out small catalogs of courses to huge mailing lists, trying to attract students to their courses. Submitting just one proposal can get you on the schedule and they do all the marketing for you, leaving you with great exposure for very little cost.
Your book should definitely be featured on your website along with a way for people to buy a copy. Assuming thats in place, article marketing presents another great opportunity to generate website traffic resulting in book sales. In fact, youve already done all the writing too. Just take your book and break it up into a hundred small segments; a hundred small articles. Then publish them individually on the web, each with a backlink to your website.
Article marketing is the primary website traffic strategy I use to promote the Tactical Execution website and you can see all my published articles right on the site. In addition, the site provides specific implementation guidance to get your article marketing campaign up and running. Any seasoned internet marketer can tell you that article marketing is one of the most powerful tools available to attract not just human visitors but search engines as well.
The last tip Ill share in this article is a paid public relations service called PR Leads. This is a tremendous opportunity to get a ton of great exposure and credibility for yourself and your business. For just $100 per month, you can be on a database journalists use to get quotes for stories theyre working on. You simply identify the areas where youre an expert and wait for the emails to come in. If youre quick to respond, you can find your own quotes in major news media within a single week. Give it a try.
Marketing your own book is no easy task. But if you know something about marketing and have some good implementation guidance, you can stage a successful campaign from your own home. Visit the Tactical Execution website to get specific step-by-step instructions so you can do it too.
BONUS : How To Promote Your Books In Online World
Now I assume that you had published you first book, and you want to promote it. These are many way you can use to promote books online.
1. Make use of your signature online. Make sure you put your link to where your book can be found or purchased in your signature. In your email, you can link to websites, blogs, or whatever you want. Don't make it too long, it'll annoy the readers. And another important point is to make a post to relevant groups or forums.
2. Google and Yahoo group are the best places to go. Join the groups that are for readers and post often. The other will see your site through your signature
3. Go to chat spot and start chatting, Offer them a gift or related promotional items to come to your sites ( That where the address of your book.) If the chat is somethings about writing, offer them a critique. That will make your book more interesting in their point of view, just remember, people always love critique.
4. Try finding a related websites or blogs that are in your genre, offer them to do a reviews or maybe a short interview on their site or blog. If the blog has a very high traffic, the more people will see your book. Follow the golden rules of selling online, "the more traffic, the more sales"
5. Put up your own website or blog. You will argue me with this. You might say that you don't want to afford the hosting or domain. I have to tell you that, your site or blog can be a huge different. Your book's site will add the book more value from the customers' eyes. What's more is that when you publish another book just simple put it there, where your promoted site is. That make your life a lot more easier because you have to promote once and for all.
6. Create a mailing list. That way you can interactive with your readers. You don't have to make a newsletter about your books or your goods. It'll scared the readers away. Try to make if fun and friendly, convince them that you are their's friend. The friend that introduces them a great books ( of yours, exactly) :)
7. In your blog (or your website, but I recommend you to setup it with Wordpress to use blog feature. It's very easy for you because you don't have to worry about on-page factor) try to write it as often as you can. If it possible, try to write it everyday, Visit other people blogs and don't forget to comment on their's blog. By doing this will keep him/her happy and the important thing is don't forget to link back to your blog for his/her comment.
8. After you have finished setup your site, try to exchange your link with your author friends or others. That will make your site more visible to a horde of internet users.
9. Every time you finish reading a book, try writing a review article of it. You can submit it else where. That will make you backlinks.
10. Join the internet contests. Usually, It's free. You don't worry about winning the first place. If you don't win, your title will be list anyway. So many more people are watching you!
Be friendly, Go everywhere and make friend. Be helpful to everybody. Giving your time. Pay respect to other and say them a congrats when they make a nice post or article. This is the most important thins I want to tell you above all. You will get help by many people, you'll be the inspiration of the other, they'll promote you without saying a word. Friendship rule the world :)
Now I assume that you had published you first book, and you want to promote it. These are many way you can use to promote books online.
1. Make use of your signature online. Make sure you put your link to where your book can be found or purchased in your signature. In your email, you can link to websites, blogs, or whatever you want. Don't make it too long, it'll annoy the readers. And another important point is to make a post to relevant groups or forums.
2. Google and Yahoo group are the best places to go. Join the groups that are for readers and post often. The other will see your site through your signature
3. Go to chat spot and start chatting, Offer them a gift or related promotional items to come to your sites ( That where the address of your book.) If the chat is somethings about writing, offer them a critique. That will make your book more interesting in their point of view, just remember, people always love critique.
4. Try finding a related websites or blogs that are in your genre, offer them to do a reviews or maybe a short interview on their site or blog. If the blog has a very high traffic, the more people will see your book. Follow the golden rules of selling online, "the more traffic, the more sales"
5. Put up your own website or blog. You will argue me with this. You might say that you don't want to afford the hosting or domain. I have to tell you that, your site or blog can be a huge different. Your book's site will add the book more value from the customers' eyes. What's more is that when you publish another book just simple put it there, where your promoted site is. That make your life a lot more easier because you have to promote once and for all.
6. Create a mailing list. That way you can interactive with your readers. You don't have to make a newsletter about your books or your goods. It'll scared the readers away. Try to make if fun and friendly, convince them that you are their's friend. The friend that introduces them a great books ( of yours, exactly) :)
7. In your blog (or your website, but I recommend you to setup it with Wordpress to use blog feature. It's very easy for you because you don't have to worry about on-page factor) try to write it as often as you can. If it possible, try to write it everyday, Visit other people blogs and don't forget to comment on their's blog. By doing this will keep him/her happy and the important thing is don't forget to link back to your blog for his/her comment.
8. After you have finished setup your site, try to exchange your link with your author friends or others. That will make your site more visible to a horde of internet users.
9. Every time you finish reading a book, try writing a review article of it. You can submit it else where. That will make you backlinks.
10. Join the internet contests. Usually, It's free. You don't worry about winning the first place. If you don't win, your title will be list anyway. So many more people are watching you!
Be friendly, Go everywhere and make friend. Be helpful to everybody. Giving your time. Pay respect to other and say them a congrats when they make a nice post or article. This is the most important thins I want to tell you above all. You will get help by many people, you'll be the inspiration of the other, they'll promote you without saying a word. Friendship rule the world :)
