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Article Writing Key Phrase Optimization

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leroman
Article Writing - Key Phrase Optimization

Ok, I have to review a lot of articles that are submitted to my article directories and those that writers send me as samples of their work. Those applying for a job as a writer want to impress me with their ability to optimize the sample article I give them for the key phrase I assign.

In doing so they send me a sample where every sentence begins with the key phrase. Or one sentence ends with the key phrase and the next sentence begins with the same key phrase.

There are a lot of webmasters buying this type of content on the web. They think that the number of times the key phrase is in the article is way more important than the actual content and the article’s readability.

Because these webmasters BELIEVE they know about SEO and article marketing, they request this keyword density as if it is the most important thing.

Then writers that are new to the web and who want to please their customers do as they have been asked to do. After all the customer is paying for it. So give them what they want right?

Wrong. I may be a total pain in the butt, but my clients know that when they request something and I don’t agree with it because I know it won’t help them, I speak up and let them know how they could benefit more by doing it a different way.

Being a yes-man is not what these clients need. They need someone who spends time to learn what does or does not work and who will advise them on the best approach to SEO or article marketing.

Write the article for the reader first and SEO second. you will find that you will naturally include that key phrase where it is appropriate to do so. Read it over after you finish and see if there is a spot or two where you could have added the key phrase without the article being spammy to the reader.
It can be done. Our writers do it all the time for our clients. You can too.
leroman
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BONUS : Articles And Seo

The terminology buzz these days seems to be filled with quite a lot of stuff that keep up with the pace of development over the internet. Articles and SEO are the latest in the line to be talked about in the same breath as that of search engines and the like. SEO stands for Search Engine Optimization and it is the mantra in web design. Articles and SEO rank top priority in that order when designing a webpage. The website ranking in search engine results is manipulated using different keyword strategies leading to a placement in the top 50 every time and thus ensuring a high volume of traffic to the website that shows up in the form of revenue for them.

The effectiveness of the search engines are known to be evolving everyday as the search engines are coming up with new algorithms and improvements to weed out the strategies implemented by the various website owners in other to manipulate the search engines to get more traffic for their websites. Articles and SEO is the first thing that comes into picture when we talk about driving up the traffic. Articles and SEO are manipulated to include keywords and articles related to them so that the use is always directed to the website every time that he is looking for something else. It does not interest the user and the user moves on, but that hit brings home the supper for the website owners.

To understand the traffic driven concept that is leaning towards the depending on the quality of the articles and SEO are explained here. For example in a search generated by the user, your page or product ranks in 500 instead of the top 50. The chances of your website being found by the prospective customer are very remote. This translates to a slump in sales if the number of users in the same situation is multiplied everyday. Therefore, the articles and SEO are breathing life into the revenue generating capabilities of the website and also the product online.

An optimized website is the best way to increase sales. The first thing is starting with the top, metatags are to be filled in even before the title or anything else for that matter appears on the screen. The keywords are wisely chosen keeping in mind the hapless user when he is frustrated looking for something and just types in a question on the browser search window. Sprinkle this keyword all along the written lines of the text carefully and that is all there is to a SEO. This will ensure that your website ranks in the top for search results as given in the keywords.
leroman
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