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Are You The Next Jk Rowling?
Harry Potter. The name brings instant recognition from people all over the world. The books have sold over 350 million copies worldwide. Only the bible has more translations. The movies have gone on to grace the lists of the Top 10 grossing films of all time.
When Harry Potter and the Philosophers Stone was published in 1997, Joanne Kathleen Rowling was a previously unpublished author. She had no publishing credits, no insider knowledge, no friends in the industry.
So how did she do it? How did she go on, in the space of ten short years, to become the first billionaire author on the planet?
The answer to that question lies not in what she did in those ten years between the publication of the first book and the publication of the seventh, Harry Potter and the Deathly Hallows.
The answer actually lies in what she did in the seven years prior to the first books publication.
So if youre an author who is yet to be published, youre actually in the best possible position. Because its in this time, before your book hits the shelves, that you can have the greatest influence on its success.
Quite simply, JK Rowling followed a four-step writing process that you too can adopt to write your very own list of bestsellers. The question is: do you have what it takes to be the next JK Rowling?
Planning
This is by far the most underrated of the steps in the writing process. And in the final wash up it is absolutely the most important.
It was 1990 and Jo Rowling was on a train between Manchester and London. Harry literally strolled fully formed into her mind while she was gazing out the train window at a field full of cows. She spent the next four hours (the train was delayed) imagining Harry, the world he inhabited, the friends and enemies he had there and the dangers and joys he may encounter there. She had nothing to write on so had to be content to play this all out in her imagination. By the time she got off the train in London, the central cast of characters were already cemented in her mind.
But did she go home and immediately begin scribbling a story with these characters? No, she didnt. She spent five years, yes thats right FIVE YEARS creating and developing every last detail of the wizarding world, including government and education systems, how the wizarding world stood shoulder to shoulder with the muggle world, and she devised a highly sophisticated system of magic that would eventually form the backbone of her own special brand of writing magic. On top of this she sculpted out the entire story, planning the details and events of all the seven books, before she put pen to paper to begin writing the first.
Would you attempt to build a house without plans? Would you attempt to drive across the country without a map? Or would you set sail on the seas without a compass? Writing a book without a detailed planning stage is like attempting to build a house without plans. Miss this step and you are almost certainly destined to become lost in a forest of your own words.
Writing
When you are writing, you are just writing. You are not planning, you are not editing. You are writing. Once you have planned your story, it is time to sit down and write it.
JK Rowling planned the Harry Potter series for five years before she put pen to paper on the first book She wrote the entire first book, and felt as though she were carving it out of this mass of notes. All the planning was worth it. She was able to devote herself to the actual task of writing, knowing that all the story and character elements she needed were covered.
This is the best possible place for you to be in when you are writing a novel. Novels are long. Usually over 100,000 words and sometimes as many as 200,000 words and more. That is a lot of words! So if you have planned and structured your story effectively, done your research (either real or in your imagination) and collated your notes, then the writing process is an absolute joy, where you can be very certain of your ability to produce the best possible novel.
Jo Rowling said she felt she had to do right by the book. She really believed in the story and so when it came to writing it, she made sure she had taken care of all the necessary preparation. Once thats done, writing is almost easy!
Rewriting
Jo Rowling rewrote the opening chapter of Harry Potter and the Philosophers Stone a total of 15 times. Her own mother died just 6 months after her first attempt at Chapter One of that book, and that sent her into a frenzy of rewriting, essentially changing everything. The Potter books are about death, there is no doubt about that, and they are driven particularly by the death of Harrys parents and his miraculous survival. When Jo Rowling experienced such a major turning point in her own life, she rewrote the story to reflect and process her own pain.
Writing and rewriting are separate processes. Writing is scribing or sculpting out the drafts of the story. Rewriting is re-looking and re-seeing. Often the rewrite will show up where the story has gone off track and where questions asked at the start havent been answered by the end. In JK Rowlings case, she realised after writing the entire first book that she had given away the entire plot of the seven books. She rewrote it in this light, and held many things back.
Many successful authors say that you only write to rewrite. DH Lawrence even said that he wrote his entire first draft, threw it away and then started again from scratch.
Editing
Editing is the process of refining and polishing your manuscript. This part of the process may be done by you, or by an external editor. It is often wise to have an editor look over your work before submitting it for publication as it is extremely difficult to get the distance you need from your own work to see where it can be improved.
Not that you have to listen to what the editor says. In the end it is your name on the spine of that novel and you are entirely answerable for its contents. Having said that, a good and subtle editor can lift your novel to heights that you may not be able to achieve on your own.
It is clear from the Harry Potter series that JK Rowling was more tightly edited at the beginning (the first two novels are barely more than 200 pages and by the time we get to number five, Harry Potter and the Order of the Phoenix, we are faced with a weighty tome of over 700 pages) so it is generally advisable at the beginning of your career to bear the advice of your editor heavily in mind, especially if you are new to publishing. In every event, less is more, and a distilled and focussed book is more likely to captivate and intrigue a new audience than a meandering epic that constantly loses its way.
Writing a book is a process, never forget that. Each step in the process is unique but necessary. Dont mix them, and certainly dont attempt to skip any steps. Do that at your own peril.
JK Rowling has shown the world what is possible if you adhere to the basic processes of the art and craft of writing a good story. So before you attempt your next novel, address the four steps in the writing process: planning, writing, rewriting and editing, and be sure you give each step its due.
And who knows? You could be the next JK Rowling.
BONUS : Article Marketing And Website Traffic
Article marketing is an ideal way to improve your website traffic without expending too much energy. All you need do is to write a few decent articles, and your traffic will increase significantly.
The writing must be relevant to the topic or niche of your website, or at least the page that you intend to direct traffic towards. That is one tremendous advantage that article marketing has over most other traffic building programs: you can direct the traffic to whatever page on your site you wish.
This is done by means of your authors resource box, that is an area set aside by most article directories for a few words about yourself and a link or two back to your website. That link need not be only to your home page, but can be to any page on your site that you choose. The page you choose, however, must be relevant to the article you have written. You dont send a reader to a page on octopi if you have just written an article about giant squid or turtles.
One mistake that many authors make is to fail to understand what is allowed in the resource box, sometimes called a bio. Some allow HTML and others dont. Some allow links and others dont. If you are not allowed a link to your site then there is little point in providing a directory with a free article. Dont use these sites, and there are several of those that I have come across. Some directories do not provide a resource box, but allow you to add a few words with your url at the end of the article.
It doesnt matter, as long as you are allowed to provide a link back to your website. You then get a one way link to your site, but even better in many cases, you also get traffic from people that like your writing and click on your link to visit your website for more information. Depending on the topic of your article, and how you submit it, that can be a massive short-term jump, or a steady stream over a longer period. The ideal is a combination of each, but that depends on your submission strategy and how many versions of your article you submit.
The versions matter, because if you can produce a few versions and submit different versions to different groups of directories, then you will get better results. That is because after a while, the search engines will begin to detect that a number of article directories, and other websites, have the same content (your article). They will then begin to drop some of these from their listings as being less relevant, and this will continue theoretically until there is only one directory or site with your article on it.
So make the best of it and submit it to as many article directories as possible for a quick burst of traffic, then write others to keep it going. Rather than write four versions of your article for four sets of different search engines, you are better writing four articles, each to be sent to all the search engines. That works better because I have tested it.
Article marketing can be used to increase your website traffic, but you can maximise that increase if you use the directories and your articles intelligently.