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Free For All

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leroman
Free For All

A debate is taking place on the worldwide web in connection with the use or overuse of content. Everyone seems to agree that the use of quality content is important, but how much is too much and what ways are best for the distribution of your content?

Please note that this issue is not related to write-for-hire or contract content writing.

Close to the Vest

Some writers in this camp indicate they feel there is an integrity issue at stake when a writer makes their work widely available and used on multiple sites.

In this line of thinking the author should only use the article on their own personal site without the ability of other sites to use the work.

Many authors feel that the use of the article in a singular location provides more weight to the article when viewed by online guests.

Free For All

In this camp the mantra is "Everyone can use it!” The motivations for allowing the use might be different for each author, but there are many that use this strategy.

For some writers, the allowance of article use is tied to their interest in making a certain point of view widely available. This may be tied to religious or political thought. For other writers, the use of free-to-use articles has more to do with a wealth of online marketing potential.

In either case, these articles do tend to be widely used.

Which is the right perspective?

I suppose the answer to that question lie in what it is you are most interested in accomplishing with your article. It could be that the tie to the article is so intimate that it would be a violation of conscience to allow it to be used elsewhere. However, it could be a message of such importance that it makes sense to make it available to a wider audience.

There are obvious benefits to making at least some of your work available at no cost through an online article submission service. In many cases the body of free articles represents a voice of authority for those interested in using the articles. It is also safe to say that there are numerous publishers with limited budgets for the purchase of material. These individuals rely heavily on free-to-reprint articles to meet their content goals. In turn, you have another publishing credit to add to your portfolio.

So, check your motivation and career objectives and see which direction best suits your specific writing objectives.
leroman
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BONUS : Free Web Content

Article banks are an excellent source of free content for use on your own website. The author still ‘owns’ the material they deposit in the article bank, but is allowing other webmasters to reproduce the material (in its entirety) on their own sites for their own benefit. It is a win-win situation, because the authors are creating extra links for their own home pages(s) whilst the webmasters are amassing free content with which they hope to climb up the rankings table.

When building a new site, it should ideally be composed of original content, but that’s very time consuming and may be outside of your knowledge area, and can also be very expensive. This is why sites such as article banks are particularly useful, as they help to build the content level. However, you should take care to ensure that the material you use is relevant to your site, because the top search engines such as Google rank their pages on a relevant link system, as well as the actual number of links. It is all well and good having a thousand links, but if six hundred of them are revolved around fishing when your website is to do with motor sports, then your ranking will still be poor.

There are other risks involved when using other people’s material to add content to your won site, and this is to do with plagiarism. Articles can get hijacked by plagiarisers and you may inadvertently end up breaking someone else’s copyright. Obviously, this can be very bad for your reputation and authors may refuse to let their work be used on your site, and at the same time your own material may be turned down when attempting to circulate it around other sites. Similarly, careful attention needs to be paid to any article sites you want to submit your work to, to ensure they are not guilty of breaching author’s copyrights, and that they are reliable and hold enough weight in the rankings table already to make sure you will get a return on your ‘investment’.

Plagiarism aside, it is essential that you check each article submitted to your site or that you get from an article bank, to determine whether or not the content is suitable and (scientifically) accurate. Many spammers try to operate under the radar, so to speak, by submitting articles with legitimate titles, and sometimes even content, yet their links direct you often to sites selling Viagra or pornography. Some authors simply copy and paste an article, replace the links and try to pass it off as their own work. Regular visitors, as well as the original authors themselves will not react well to such actions, and will look negatively on any sites that have evidently not been thorough enough when checking the authenticity of its content. Webmasters need to be careful that their reputations are not tarnished by poorly validating the material they allow on their sites, and it is worth remembering; reputations are hard to build, but easy to knock down.
leroman
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